Google Ads · Adspective

Management from R8,500 a month.

Adspective runs Google Search, Performance Max and Meta campaigns from R8,500 a month, plus your ad spend, excluding VAT. You own the ad accounts. This guide explains the auction, then links to their pages.

  • From R8,500/month
  • Reply within 1 business day
  • You own your ad accounts

Not affiliated with Google LLC. Google Ads is a trademark of Google LLC.

The agency this guide links toAdspective Pty LtdConstantia, Cape Town, South AfricaSearch, Performance Max and Meta. Fee separate from ad spend.

How it works

The process on Adspective’s site

Four steps they publish for an engagement. The discovery call is free.

01 Discover

A free discovery call. They look at goals, customers, competitors and where the opportunities are.

02 Strategy

A costed plan with priorities, timelines and the numbers they intend to move.

03 Build and launch

They build the websites, campaigns, automations and content in that plan.

04 Optimise and report

Reporting they describe as plain English, then continued optimisation.

The account

Four levels, one auction

You set a bid, a budget and an ad. Google decides whether it shows, and what a click costs. The account keeps those decisions grouped.

How a Google Ads account is nestedAn account holds a campaign. The campaign holds an ad group. The ad group holds the ad a person sees.Accountbilling and accessCampaignbudget, places, biddingAd groupone themeAd · headline and pagethe auction
AccountBilling, access and every campaign.
CampaignBudget, locations, networks and the bidding goal.
Ad groupOne theme: keywords or audiences, and the ads that match.
AdThe headline, description and page a person sees.

Fees and terms

Four answers from their pages

What does Google Ads management cost?

Adspective’s paid advertising page lists a starting management fee of R8,500 per month, plus your ad spend, excluding VAT. Checked 16 October 2026.

Is ad spend included in the fee?

No. Adspective says the management fee is separate from the money you put toward the ads, so you stay in control of the budget. They say they will recommend a spend that fits the goals.

Who owns the ad accounts?

You do. On the paid advertising page Adspective says you own the ad accounts and see where every rand goes, in plain-English reports.

Is there a minimum contract for paid advertising?

The paid advertising page does not publish a minimum term. Other monthly work does: SEO packages ask for an initial 3-month commitment, then month-to-month, and AI monthly plans have a 3-month minimum, then month-to-month. The AI audit fee is credited toward the first month.

Talk to Adspective about the account.

They reply within one business day. Monday to Friday, 08:00–17:00 SAST. hello@adspective.co.za.

Contact Adspective
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